Cal Day Ham
Landscape Designer - System Pavers
Role: Landscape Designer
Company: System Pavers (Multinational Hardscape & Landscaping)
Location: California
Technologies: 3D Design Software, Hardscape Design, Client Relations, Large-Scale Project Management
Overview
Worked as a landscape designer for System Pavers, a multinational company specializing in hardscape, decking, and artificial turf installation across California and beyond. Designed and sold large-scale residential and commercial landscape projects, managing complex client relationships and delivering high-value installations.
Project Scale & Sales
Successfully sold multiple projects exceeding $100,000 in value, requiring sophisticated design visualization and client communication to secure contracts for large-scale hardscape transformations.
These high-value projects involved comprehensive outdoor renovations including:
- Extensive paver patios and walkways
- Custom hardscape features and retaining walls
- Composite and wood decking systems
- Artificial turf installations
- Integrated drainage and lighting solutions
3D Design & Client Communication
Used professional 3D design software to create detailed, photorealistic models of proposed landscape transformations. This technology was critical for:
- Visualization: Helping clients see exactly how their outdoor space would look before construction began
- Decision Making: Allowing clients to experiment with different materials, colors, and layouts in virtual space
- Buy-In: Reducing client uncertainty and increasing confidence in large financial commitments
- Communication: Bridging the gap between technical specifications and client vision
The ability to generate accurate 3D models transformed the sales process, making it possible to communicate complex design concepts clearly and win competitive bids on high-value projects.
Scope of Work
As a landscape designer, responsibilities included:
- Conducting on-site consultations and measurements
- Assessing site conditions, drainage, and existing structures
- Creating custom design proposals using 3D modeling software
- Selecting appropriate materials for climate, usage, and aesthetic goals
- Calculating project costs and preparing detailed quotes
- Presenting designs to clients and iterating based on feedback
- Coordinating with installation teams to ensure design intent was realized
Technical Expertise
Hardscape Design: Expertise in paver systems, natural stone, retaining walls, and outdoor living spaces
Decking Systems: Knowledge of composite, PVC, and wood decking materials and installation requirements
Artificial Turf: Experience with modern synthetic turf systems for residential and commercial applications
Project Management: Ability to coordinate large-scale installations from design through completion
Key Achievements
- Designed and sold multiple six-figure landscape transformation projects
- Leveraged 3D visualization technology to improve close rates on complex proposals
- Successfully managed client relationships through all phases of large-scale installations
- Contributed to System Pavers' growth in the competitive California landscape market
Skills Developed
- Advanced 3D design and visualization software
- High-value project sales and client relations
- Hardscape and landscape design principles
- Material selection and cost estimation
- Project coordination and installation oversight
- Technical communication with both clients and installation crews